Functional Oral Care
Functional oral care products are developed to address specific oral health needs beyond basic cleaning and freshness.
Formulations can be designed to target concerns such as cavity protection, enamel support, gum care or microbiome balance, using selected active ingredients and tailored formulation approaches.
Sensitivity
These products typically rely on active systems that help strengthen and protect the tooth surface while maintaining daily usability. Commonly used ingredients include:
Hydroxyapatite: widely used for enamel support and remineralization
Mineral-based systems: supporting protective and strengthening effects
Our sensitivity formulations are developed with carefully controlled RDA levels, ensuring low abrasivity and enamel-friendly performance for daily use.
Additional ingredients can be incorporated depending on the desired level of performance, formulation strategy and product positioning.
Microbiome Balance
This approach is increasingly used in advanced oral care products designed for long-term oral health.
Commonly used ingredients include:
Prebiotics (e.g. Inulin): non-digestible substrates that selectively feed beneficial bacteria present in the oral microbiome, helping them grow and maintain a balanced environment
Probiotics (e.g. Lactobacillus strains): live or inactivated microorganisms introduced to support the microbial balance by reinforcing beneficial bacterial populations
Erythritol: known for its role in microbiome support and plaque control
Additional ingredients can be selected depending on formulation goals and target claims.
Cavity Protection
Different formulation approaches can be used depending on product positioning.
Commonly used systems include:
Fluoride formulations: widely used for cavity prevention
Fluoride-free formulation: using alternatives such as hydroxyapatite or mineral-based ingredients
Formulations can be adapted depending on target markets and brand strategy.
Gum Care
These products can be designed for daily use or more targeted applications depending on positioning. Commonly used ingredients include:
Prebiotics & Probiotics: supporting microbiome balance
Coconut oil: often used in natural and oil-based formulations
Essential oils: contributing to freshness and targeted action
Additional ingredients can be integrated depending on formulation requirements and desired product performance.

